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Dollface - 2024

Concept

Dollface is a Spring Summer Collection for Alexander McQueen inspired by the feeling of being a doll that is constantly dressed up and watched. It explores not only the childish yet feminine nature of doll clothes, but also the paranoia of being watched, and the full display of emotions that a doll hides behind its mask. I made the prints and illustrations with gouache and pastel before finishing them in Photoshop. 

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